Monroe County Community College will be hosting two virtual workshops that are targeted for area small businesses. The workshops are being offered at significant discount thanks to a $5,000 grant from Consumers Energy Foundation to the Monroe County Business Development Corporation.
On Monday, November 9, Returning to Work After a Crisis: Lessons Learned and how to Apply that to the COVID19 Pandemic, will be offered virtually via Zoom from 10 a.m. – noon for only $29 per person. Normally offered for $119, Returning to Work After a Crisis will provide participants with research-driven processes and steps that have been proven effective for organizations resuming operations after a business disruption due to traumatic events.
Through presentation, discussion and exercises, participants will become familiar with the recommendations outlined in the OSHA, “Guidance to Prepare Organizations for COVID-19” and the “Guidance for Businesses and Employers to Plan and Respond to COVID-19” from the CDC. Focusing on how to resume operations in the “new normal,” this training provides a ‘person-centered’ approach for how to bring back staff safely and efficiently. The processes discussed can be applied to any industry and any size organization.
On Wednesdays, December 2 and 9, the two-part series Marketing Strategies for Small Business will be offered from 9 a.m. – 1 p.m. for only $39 virtually via Zoom. Normally this 8-hour training is offered for $189.
Marketing Strategies for Small Business is designed for those that are struggling to bounce back after the pandemic. For many small businesses, ramping up online presence can make all the difference. This intensive training will teach participants the importance of online marketing and how to obtain and maintain an active following.
Website and social media accounts are designed to work in unison. Instructors will review participants’ websites, quickly cite any corrections that need to be made, and ensure all links lead to the right destinations. Tools to be explored include Google My Business, social media analytics, content calendars, auto-posting and much more.
Since March, the Consumers Energy Foundation has provided more than $4 million to Michigan’s nonprofits to care for communities, including $1.8 million focused directly to provide assistance to small business. These efforts include the most recent $5,000 grant to MCBDC to assist the small business community affected by the COVID-19 pandemic, with a focus and emphasis on women- and minority-owned small businesses, as part of a $535,000 package of grants to 21 organizations across Michigan. "Small businesses form the backbone of our state's economy, and we at Consumers Energy are working every day to help them until Michigan defeats the pandemic," said Brandon Hofmeister, president of the Consumers Energy Foundation. "We are happy to work with local economic development organizations that know their communities’ needs best and are making sure our new contributions are having the biggest impact.”
About Consumers Energy Foundation
The Consumers Energy Foundation is the charitable arm of Consumers Energy, Michigan's largest energy provider. The Foundation enables communities to thrive and grow by investing in what's most important to Michigan — its people, our planet and Michigan's prosperity. In 2019, the Consumers Energy Foundation, Consumers Energy, its employees and retirees contributed more than $11.5 million to Michigan nonprofits. For more information, visit www.ConsumersEnergy.com/foundation.
About Monroe County Community College
Founded in 1964, Monroe County Community College is a public, two-year institution supported by tax monies from Monroe County, educational funds from the State of Michigan and student tuition. The college’s mission is to enrich lives in our community by providing opportunity through student-focused, affordable, quality higher education and other learning experiences. The Main Campus is located at 1555 South Raisinville Road, Monroe, Mich., 48161, with easy access to Toledo and Detroit. The Whitman Center is located in Temperance, Mich., 48182, near the Ohio-Michigan Border. Detailed information about MCCC is available at www.monroeccc.edu.